I feel very strongly about calling Elon Musk's social media platform "X" because I want to remind people that Twitter is gone -- it's dead. And we know who killed it. We need to acknowledge the power that one edgelord billionaire has over our public sphere, and remind ourselves that we cannot reclaim that space. We can't make it "ours" again by calling it Twitter. I'd rather build up new spaces online than chase after the memory of one that is lost.
@annaleen I feel very strongly about not calling Elon Musk's social media platform "X" because it reinforces the idea that cooperations can appropriate common terms as trade marks.
Continuing to call the platform Twitter is not to reclaim the space, but to reject Musk's ownership to the letter X.